Having a verified phone number gives us a way to contact you about your order status or your account. If we need to reach you during a live order, we always first reach out via text or phone call and so having a number on file with us really helps make sure things go as seamlessly and as quickly as possible :) Verifying your phone number is simple: 1. After entering your phone number during registration, you will respective an SMS with a pin . 2. Enter that pin on the 'VERIFY PIN' page. 3. Proceed ahead to complete the verification.